NSDC, MSDE & GIF Skill Development Programme – 2022

PROJECT AMBER (Accelerated Mission for Better Employment and Retention) is a joint initiative of the National Skill Development Corporation (NSDC)  and Generation India Foundation (GIF) under the aegis of the Ministry of Skill Development and Entrepreneurship (MSDE).

This project is co-funded by MSDE and private philanthropy and aims to train 30,000 youth, 50% of whom will be women trainees. The training will be conducted in Pradhan Mantri Kaushal Kendra (PMKK’s) across 70 districts, in post-COVID resilient job roles, over a period of two years, Generation’s holistic 7-step skilling methodology will be utilised to drive higher quality skilling, improved employment, and retention outcomes.


  1. This is a blended financing model bringing part funding from the Government and private sector, thus, making it a unique public-private partnership.
  2. The overall objective of the project is to improve job placement and retention outcomes. AMBER by virtue of its project design, adopts an outcomes-based approach where the stakeholders are rewarded for outcomes.
  3. Project AMBER will utilise Generation’s unique 7-step methodology to provide an end-to-end solution for enhancing skill development outcomes in India. Basis the evidence from NSDC and Generation India’s partnership since 2018, a comprehensive and unique set of activities have been designed for the overall project implementation which would enhance the Return on Investment for learners and employers.
  4. Under this project, we are working with the objective to design a scalable and sustainable model of skill development.

Sectors & Job Roles

Job Role
Registration/Apply Online
Healthcare General Duty Assistant  Click Here
IT/TeS Junior Full Stack Java Developer  Click Here
Retail Retail Sales Associate  Click Here
Telecom Customer Care Executive  Click Here
Textiles Sewing Machine Operator  Click Here
Healthcare Hospital Front Desk Executive  Click Here
Green Jobs Solar PV Installer  Click Here
Hospitality Food & Beverage Steward Click Here

AMBER is a scalable and sustainable model of skill development that supports inclusive growth and development to ensure better outcomes and institutional strengthening in India using Generation’s innovative methodology.

 Benefits/Advantages of  Project AMBER

  1. An opportunity for young learners to be a part of a larger transformative mission that is there to create a better future for them.
  2. Be a part of this larger learning community of 30000 learners and get trained and placed into life-changing careers that can help you fulfil your dreams.
  3. This programme prepares participants to become successful General Duty Assistants in the healthcare industry and supports them to achieve sustainable careers.
  4. The aim of this programme is to provide learners with the foundational skills required to target entry-level roles in web development.
  5. This programme prepares participants to become successful Retail Sales Associates in the Retail industry, with a strong focus on customer service and strategies for increasing sales.
  6. This programme aims to build the capacity of individuals for providing effective customer service support.
  7. The objective of this programme is to train learners to oversee the administrative duties at the facility. Their responsibility primarily includes moving the patients through the registration and checkout process.

Important Links

Important Links
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